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Illustrating various customer service touchpoints through a journey map, highlighting key interactions

Customer Service Touch Point

Brian Solis, the person Salesforce calls a global innovation evangelist, hit the proverbial nail on the head with regards to the state of today’s customer service when he said, “Social media is about sociology and psycho

IBM's pivot on AI in policing, raising questions about data and privacy

IBM Shifts Conversation on AI in Law Enforcement

The collision of technology and privacy has become a hot topic internationally in the digital age. Consumers worry if too much of their personal data is being shared online, and others wonder if there’s any limit to wha

James Bennet and Tom Cotton: The New York Times op-ed shake-up

Times Leadership Shaken Up Over Cotton Op-Ed

Another week, and the New York Times editorial team is still in the headlines, as the fallout continues over the publication of an op-ed by U.S. Senator Tom Cotton, which some Times’ staffers considered controversial. N

Macy's bags and shopping carts indicate revived department store sales

Macy’s Numbers Signal a Department Store Comeback

Not long ago, most retail market experts were forecasting the end of malls and their anchor department stores. More and more big brands were closing locations or going out of business altogether. Then came COVID-19 clos

Diverse hands collaborating around a central plant, symbolizing growth and teamwork leadership

Leadership Styles in PR

Peter Drucker, popular management consultant and author, summed up leadership styles best with his quote: “Leadership is lifting a person’s vision to high sights, the raising of a person’s standards to a higher standard,

Lawyer speaking to media, microphones capturing interview, courtroom in background, legal communication strategy

Litigation PR: Media Helps

Whenever a brand or corporation is involved in a lawsuit, the public starts focusing on what the business is and has been doing in the past, which evolves into speculations and rumors that could easily lead to damaging t

Person awakening to an alarm clock, illustrating the sudden start of a crisis

What Happens When You Wake Up to A Crisis?

Recently, the communications team at Franklin Templeton in NYC woke up in the middle of a PR Crisis. One of their employees was caught on camera in the now infamous “dog owner versus bird watcher” video. They had no war

Grave professional delivering tough news empathetically, showing concern and sensitivity

Delivering Bad News

Delivering bad news can be tough, especially when the people getting the bad news did nothing wrong. That’s been happening a lot recently, as many companies, large and small, have been forced to lay off or furlough grea