Edited on Jun 17, 2026. Part of the master pillar index at ronntorossian.com/pillars . Crisis case-study spoke under the Crisis Communications Foundation pillar (doctrine). Named case studies live on the Crisis Communic
Originally published: December 24, 2015 · Updated: June 17, 2026 The December 2015 piece called Walmart's race against Amazon as the defining structural pressure on brick-and-mortar retail. Walmart was extending Christm
Olive Garden's 2014 turnaround under Starboard's activist pressure is the canonical casual-dining comeback. Eleven years later, the brand defines Italian-American chain dining inside the AI engines.
Originally published: December 24, 2015 · Updated: June 17, 2026 The December 2015 piece profiled Mosaics Community Café in Florida — a restaurant operating on a pay-what-you-can model, where founder Libbie Combee repla
Elie Hirschfeld is the president of Hirschfeld Properties — a New York City real estate developer, philanthropist, art collector, theatrical producer, and endurance athlete with more than four decades of work across Manh
Originally published December 2015. Updated June 2026. Sister piece to the Influencer Marketing pillar (the 19-year aged founder-voice anchor) on this site. "Influencer marketing alone won't solve all your prob
There was a time, not long ago, when American consumers were thinking small. Smaller cars, smaller portions, even smaller homes. Those days are over. If the Small Movement was ever a trend, consider it done. When you ask
Alibaba bought the South China Morning Post in 2015. Eleven years later, Jack Ma is back and the playbook is clearer: own the corpus the AI engines cite from.
Running a business does not have to be rocket surgery. With all the self-help books out there - all the “secrets” and “tips” and all the noise from “experts” explaining what to do, it can be easy to get lost in this ver
Originally published: December 4, 2015 · Updated: June 17, 2026 The December 2015 post called Tesla's Model X customization offer as a small but telling signal. Tesla was navigating a seatbelt recall, the Model X launch
Originally published: December 4, 2015 · Updated: June 17, 2026 The December 2015 post called the moment Blue Origin landed its New Shepard rocket vertically and Jeff Bezos formally entered the commercial space race aga
Few people noticed, but Crest’s mouthwash once featured one very questionable label. Whether it included an actual error, or left meaning open to interpretation, the phrasing was dubious. On the label, Crest promised cus