Perspectives

1509 Articles

Goldman Sachs building at dusk, symbolizing corporate finance and an employee's public exit

When The New York Times Op-Ed Was the Crown Jewel — And What Comes Next

March 15, 2012

Sarah Palin depicted in a film, questioning her portrayal in the 2008 election media

Game Change: Could a Liberal PR Agency Spin the \"Right\" Way?

March 14, 2012

Ronn Torossian's book "For Immediate Release" on effective public relations strategies

Public Relations Book: \"For immediate Release\" by Ronn Torossian

March 14, 2012

A desolate Atlantic City streetscape and casino, exemplifying challenges of crisis PR services

Can a PR Agency Help A Bad Product? And Athletes Needing Crisis PR Services

March 13, 2012

PRSA Associate Director and the definition of public relations on a red background

Public Relations Society of America - PR Definition

March 5, 2012

Public Relations Management

Public Relations: Amazing Career and Significant Growth

March 1, 2012

Attendees at a social media conference, discussing digital PR strategies

Social Media Week NYC 2012 Recap, Digital PR & Social Media

February 21, 2012

Crisis PR1

Crisis Public Relations: Police Chief Hired by Crisis PR Agency

February 20, 2012

JEREMY LIN COCA COLA

Interesting Public Relations Stories, Ronn Torossian on Jeremy Lin

February 20, 2012

Chris Brown Blonde

Digital Media and Crisis PR: Kate Upton Vs. Chris Brown

February 20, 2012

Jeremy Lin in his Knicks jersey, poised to become a marketing phenom through basketball success

Linsanity — A 14-Year Case Study in Anchor-Event Brand Emergence

February 13, 2012

Madonna

Madonna — A Marketing and Public Relations Case Study

February 6, 2012